Designing a logo for your small business or side hustle has never been easier. No longer do you need to hire a graphic designer or fork out hundreds of dollars for an Adobe subscription, you can design one yourself online completely free! We’ll walk you through the entire process step by step, showing you exactly how you can use Canva to create a logo for your small business or side hustle!
What Is Canva?
Canva is a free, online graphic design tool – with paid pro features. It’s drag-and-drop functionalities make it extremely user-friendly and easy-to-use. So easy in fact, that you don’t need to have a background in design to create beautiful images!
With more than 400,000 unique templates to choose from – it make it incredibly easy to build a brand!
Is The Canva Pro Subscription Worth The Money?
If you only intend to use Canva to design your logo, and nothing more, it’s not worth the ongoing commitment. If however, you run a business where designing graphics and printable’s (such as menus, newsletters, business cards, flyers etc.) is a common occurrence, it’s definitely worth the investment.
As a digital marketer/web developer, I personally use Canva every day. It’s almost completely replaced the need for an adobe photoshop and illustrator subscription! Which, considering my line of work, is saying something!
In addition to making graphics for my blog and social media profiles, I also use it to do things like watermark product images and create email signatures.
Look Out!
Any templates, images, graphics, fonts or features showing this icon are only available to pro users.
How To Design A Logo Using Canva
Step 1: Create An Account
Before you can start using Canva, you will need to sign up for an account.
If you haven’t used the service before, you can use this link to sign up for a FREE TRIAL of their pro service. It’s a fantastic way to get a feel for the service without having to pay anything up front!
If you only intend to use Canva just this once to design your logo- even better. You’ll get access to all their pro images, fonts and templates without having to pay for them.
Step 2: Select Logo From The Template Options
Once you’ve logged in, it’s time to create your first project. Locate the “logo” option from scrolling list, it should look something like this.
You can also start a new, blank project by searching for “logo” in the search bar.
Step 3: Use The Search Feature To Find A Template That Fits Your Brand/Business
Now that you’ve started a project, it’s time to start designing!
You can use the search bar to look for a logo template that aligns with your business. Be creative, but descriptive. You want your logo to tell your customer’s what you’re all about!
For instance, if I were creating a logo for a bakery, I might search for terms such as:
- Bread
- Bakery
- Cookies
- Cake
If you’re crating a logo for an individual or service, you might be better served looking for a text only design. You can find these sorts of logos by searching for terms such as:
- Initials
- Script
- Bold
- Lettering
Step 4: For A More Personalized Design, Change Out The Graphics And Fonts!
Once you have found a design you like, you can change/edit any of the individual elements by clicking on them. At a bare minimum, you should change the default text to your own business name… but you can also change things like colours, fonts and images.
Helpful Tips
- You can add additional photos, graphics or videos to your design by selecting the “Elements” tab in the sidebar
- Change the colour of a text or graphic by clicking the couloured squares in the topbar:
- You can change the font style, font size and text colour in the topbar when you have a text element selected. You can also bold, italicise or underline your text.
Step 5: Save/Export Your Design
To save a design to your desktop:
- Click the Share button in the top right hand corner
- Select Download from the drop down menu
- Select your download options and press the Download button
Helpful Tips
- ‘PNG’ files will give you the clearest & best image quality
- Download a copy of your logo with a transparent background so you can use it on different backgrounds in the future
- Make a few different variations of your logo to use in different circumstances, such as profile pictures, to use on business cards, and to use in shop windows!
Why It’s Important To Have A Logo For Your Business
Regardless of whether you’re running a one person side hustle, or a company with 100+ employees, it’s important to build a brand for yourself. The most important part of this is creating a logo (and a few logo variations) that you can use across all your accounts, promotional prints and business ventures.
Your logo should tell a story/give your customers an idea of who you are and what your business is about. So, you should t think long and hard about the kind of image you want to build for yourself and who you want your customer base to be before designing your logo. After all, you’re not going to be attracting too many fishermen to your business if your logo is of a pink and white gingerbread man!
Did you love our tips on how to design a logo for your small business using canva? If so, we’d appreciate it if you could leave a comment down below or follow us on Pinterest!
If you’re looking for some ideas for your next Side Hustle/Business, we’ve got plenty of how to guides and ideas here!\
About The Author
Madie W. is a 27 year old freelance Web Developer/Digital Marketer.
When she’s not writing articles here, working her day job or running her Home Building Website, she loves writing, cooking and crafting!
Want to get in touch? You can find her on Pinterest!
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